Staying in Gangnam: Is it Just "Gangnam Style" or a Good Place to Live?

Everyone knows "Gangnam Style." But when it comes to actually living in Gangnam for a few weeks, many travelers are confused. Is it just skyscrapers? Is it too expensive?

Gangnam is massive. It is the modern center of Seoul, perfect for shoppers, business travelers, and K-Pop fans. But picking the wrong street means you might be stuck in a concrete jungle.

Here is the specific breakdown of where to stay in Gangnam.

1. Gangnam Station (The Center)

• Best for: People who want to be in the center of the action.

• The Vibe: Crowded, bright lights, 24-hour activity. Underground shopping mall.

• Pros: Access to Line 2 (Green Line) and Line Shinbundang (Red Line) makes it the best transport hub south of the river.

• Cons: Extremely busy. If you dislike crowds, avoid staying right next to Exit 10 or 11.

2. Sinnonhyeon (The Food Alley)

• Best for: Foodies and Nightlife lovers.

• The Vibe: Just one block north of Gangnam Station. The street between Sinnonhyeon and Gangnam is packed with Korean BBQ, Pocha (tent bars), and izakayas.

• Pros: You can eat delicious food at 3 AM.

• Housing: Many high-rise "Officetels" are located here, offering great city views.

3. Samsung Station / COEX

• Best for: K-Pop fans and Shoppers.

• The Vibe: Home to the massive COEX Mall and the famous Starfield Library. SM Town is also here.

• Pros: Directly connected to the City Airport Terminal (check-in bags before going to Incheon).

• Cons: Further east, so it takes longer to get to Hongdae or Itaewon.

Why "Officetels" are King in Gangnam

Gangnam has many luxury hotels, but they cost $200+ per night. Locals and smart travelers live in Officetels (Studio Apartments).

• View: Many Gangnam officetels are 15+ stories high, offering stunning city views at night.

• Price: You can get a modern, private studio for a fraction of the hotel price.

• Safety: Gangnam officetels have some of the best security systems in Seoul.

Live comfortably in the heart of modern Seoul.

Skip the overpriced hotels. Stay in a high-rise studio with a city view.